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Thursday, September 1, 2011

Now posted: The Customer Journey for Online Travel

type="html">The Nielson study, The Customer Journey for Online Travel, is now available here.

About the study: This year we revisited the Customer Journey for Online Travel in the UK. Nielsen used its NetView metered panel to monitor travel research, quotation and purchase behaviour of 50,000 UK panelists from January to March, 2010.


Posted by Nate Bucholz, UK Travel Industry Manager, Google

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